Eat. Drink. Social.
We invited Brittany Young (@certifiedcelebrator) to our latest Eat. Drink. Social. podcast episode, just in time for the holiday entertaining season. Brittany is based in Tennessee, but has roots in Kentucky and has attracted a loyal fan base with her easy entertaining ideas. She shares how she grew her social presence and how some sprinkles on pancakes may just change the course of your average day.
Dorm room fridges, late night cram sessions and a taste of home. We helped Ale-8 reach college students at the University of Kentucky through influencer outreach. We contacted student influencers who had good engagement on Instagram or TikTok then supplied them with Ale-8 to create buzz around campus. Check out the results Reel here.
If you’re interested in generating buzz for your brand, set up some time to talk!
New Features
Twitter recently launched a new way for users to back out of conversations that are causing them mental stress with its new safety mode option.
Facebook announced a new range of tools to help businesses establish more direct connections with prospective customers, including click-to-message expansion.
Instagram launched a new map search tool in order to help users connect with nearby businesses and venues.
Twitter recently released a new "super follow" option giving selected creators a way to monetize their audience by sharing exclusive, subscriber-only content.
To Try This Month: Stellar Social Ad Copy
Social ads are cost efficient and somewhat easy to set up. That said, there is an art form to making a good social ad. Whether you want to drive web traffic or build your fanbase, your social ad has to have the right message, image and tone to have a successful campaign. Check out our tips for writing effective social ads in this month’s blog post.